This project focuses on reimagining the GlideTab Stand by Compulocks as more than a functional retail accessory – positioning it as a refined, luxury object essential to modern customer-facing spaces. Designed for retail, POS, receptions, and showrooms, the GlideTab stand combines security, elegance, and seamless interaction. My goal was to elevate its perceived value through cinematic storytelling and high-end visual language.
I owned the full production pipeline from concept to final delivery. The process began with script-writing and story-boarding, where I defined a narrative that framed the tablet stand as a premium design element rather than a utilitarian product. I developed engaging, benefit-driven copy to support this positioning.
The product was recreated in 3D using Blender 3D, where I produced detailed renders and animations that highlighted form, materials, and movement. To place the product in aspirational, real-world environments, I used AI generative tools such as Runway, Kling, Midjourney, Veo, and Adobe Firefly – adding people, backgrounds, and transforming still imagery into dynamic video scenes. I finalized the project with music selection, color correction, and editing to ensure a cohesive, cinematic finish.
The final video presents the GlideTab Stand as a stylish, indispensable element of premium retail and hospitality spaces – balancing security, usability, and luxury aesthetics. The result is a product video that feels contemporary, aspirational, and design-forward, while clearly communicating real-world value.
Aleks - Digital Designer 